A constant made-in-Italy advocate, Paula moved to Milan in 2005 to complete her Industrial Design studies following the achievement of a master degree in Fashion Accessories at Istituto Marangoni, as well as a Young fashion manager certificate at SDA Bocconi.
After working at the style office of Versace, in 2009 Paula participated to the Vogue Talents competition, included in the list of the 140 emerging talents of Vogue Italia.
The year 2010 saw the establishment of the Paula Cademartori high-end bags brand, which debuted with the Spring-Summer 2011 collection.
In July 2011, Paula participated to the Who is on next? competition of Vogue Italia, ranked among the most promising names of Italian creativity.
The success of her creations is founded on an aesthetic vision focused on utmost care for details, combined with the determination to carry out production in Italy. Each bag and shoe is conceived as a design object to own and cherish. The precious seal of each model is a metal buckle, personally designed by Paula supported by her background in jewellery and industrial design. A fine factory brand, a modern vision of a logo that escapes from conventional designs.